Q4 2020 US Performance of Top Self-therapy & Journaling Apps

In the fourth quarter of 2020, the self-therapy and journaling app category saw varied performance among top contenders in the United States. Data from Sensor Tower provides insights into the downloads, revenue, and active users of these applications.

Intellect: Create a Better You experienced a peak in downloads reaching 46K in early October, followed by a general declining trend to 22K by the end of December. Weekly active users hit a high of 68K in early November but saw a decrease to 48K towards the year's close.

I am - Daily Affirmations also peaked in downloads at 77K in the last week of December, showing a significant increase from earlier weeks. Revenue for this app showed an upward trend, with a notable jump to 107K USD in the same period. The weekly active users reflected this growth, with a surge to 164K, the highest in the quarter.

Fabulous: Daily Habit Tracker, hailing from France, saw a steady revenue stream with a notable rise to 81K USD at the end of December. Downloads for Fabulous spiked to 52K in the last week of the quarter, while the weekly active users reached a peak of 280K in the final weeks.

Alan Mind Daily Journal showed an impressive increase in revenue from 10K USD to 32K USD by the end of December. Downloads doubled from the start of the quarter, ending at 40K, and weekly active users grew to 70K, indicating a strong finish for the year.

Lasting: Marriage & Couples maintained a consistent revenue around the mid-30K USD mark throughout the quarter, with a slight increase to 34K USD in the final week. Although downloads saw a dip mid-quarter, they rebounded to 23K by December's end. The app's weekly active users showed growth, ending at 36K, an increase from the quarter's start.

For more detailed insights on these trends, Sensor Tower's platform offers a comprehensive analysis of the app market performance.